MUIC012
Introduction to Events Management
Mr. Toby Wai-tak To
MUIC Connect
Enrollment: MUIC012 Introduction to Events Management
About Course
- The course provides a basic discussion on: the nature of events; the relationship between events and the experience economy; an overview of the events industry and an introduction to the 5 phases model in EMBOK (Event Management Body Of Knowledge)
Objectives
- Understand the characteristics of events
- Understand the events industry structure
- Understand the EMBOK phases model in events management
Target Group
- The public
Period
- Total online learning hours 12 hrs.
- Self-paced
- Every academic year
Evaluation
- The results are measured and assessed through the post-test of 100 points. Students must score a total score of 70% or more to be able to obtain the Certificate.
2 Main Topics
Mr. Toby Wai-tak To
Tourism and Hospitality Management Division
Includes
Free
